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IS STAGING REALLY NECESSARY IN THIS HOT BOULDER MARKET? WE SAY YES!

Staged with Professional Photos
Living Room Staged with Professional Photos

STAGING HOMES IN A HOT MARKET

Everyone wants to know, is the market still hot?

Yes, in fact, it's on fire (no pun intended Sunshine Canyon). Often I get asked "Do you need to stage homes in this hot Boulder market? Don't you just put a For Sale sign up and it sells?" I realized, what I know is not as obvious as I thought.

Unstaged & Photo by OwnerLiving Room (same room as above) Unstaged with Photos by Owner


Family Room (same room as below) Unstaged with Photos by Owner

Is staging worth the brain damage, cost, disruptions in your life? Can't people just "imagine" what it would be like?

Unfortunately, no. So, you have to paint a very, very pretty picture for them.


Family Room Staged with Professional Photos

Most buyers buy emotionally. If the space doesn't "feel good" they'll likely just move on, maybe not even knowing why. It really could have been "the perfect home," but they just couldn't imagine themselves there. Well, at least the majority of the market can't. And if you only appeal to a minority of the market share, you are only going to command a minority of the market value. Even real estate brokers' perception of value is affected by the presentation of a home. Sellers don't get a 2nd chance to make a 1st impression. Properly "packaging" your home is a game-changer. Staging & professional photos can sway what a Buyer is willing to pay up to 15% according to a 2015 NAR report. On a $1 million dollar home that's substantial - a $150,000 delta.

Bottom Line: Staging Benefit = the highest sale price, least amount of time on market, best terms and often multiple offers.  

Home Staging Included in the Commission? 8030 Realty offers our clients premier custom listing packages that include home staging. Ask us for more information.

~ Deanna Franco | Owner, Realtor ®, Stager | 8030 Realty

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